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What Is Google E-E-A-T? A Simple Guide

Google E-E-A-T stands for Expertise, Experience, Authoritativeness and Trustworthiness, and is a factor that will ensure users get a quality experience online. It primarily focuses on the quality of the content and its creators, as well as the website itself.  Google wants to make sure that when you search for something, you get the apt […]

6 Proven Local SEO Tips To Dominate The SERPs And Map Pack 

Your business must be located on the map so that want it shows up in local search results. It is possible to rank higher on search engine results without location data, but that requires more effort. The simplest way to take advantage of this feature is by using Google My Business integration—a tool from Google […]

Are H1 Tags A Google Ranking Factor?

Including relevant keywords in your H1 tags may help your Google search results. But there has been a lot of discussion and confusion regarding how Google views H1 material throughout the years. Header or Heading Tags: What Are They? Books, newspapers, and magazines used header text to break up or introduce lengthy blocks of prose […]

HTTPS As A Google Ranking Factor: What You Need to Know

HTTPS encryption is more than just a nice-to-have for a website; it’s critical for search engine results. HTTPS encrypts all traffic, making sites safer for everyone to access. Google values this extra level of security. This chapter should put any doubts to rest about the importance of HTTPS in search engine results. Here’s everything you […]

New Google My Business Features for Local SEO

Every enterprise online today requires visibility on the google SERPS. Many companies recognize that this means improving their websites and Google Ads, but what most do not know is that there is a third very vital thing that still needs to be optimized: their Google business listing. Officially known as your Company Profile, this influential […]

Five Signs That Your Business Needs Local SEO

With increasing competition in the digital world, there can be different possibilities of approaching local SEO service. If you have a brand’s physical location, you need to approach the local service to grab the potential group’s attention. Besides, a tight budget is a reason to decide on your SEO and drive in more traffic wisely. […]